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Entertainment News, Apple TV+, Business, Streaming, Box Office, TV, Movies, Studios, Distribution, Movie Development, Film Insights, Production Jonathan P. Moustakas Entertainment News, Apple TV+, Business, Streaming, Box Office, TV, Movies, Studios, Distribution, Movie Development, Film Insights, Production Jonathan P. Moustakas

Apple TV+ Is Bleeding $1 Billion a Year—And That’s the Whole Point

Apple TV+ is operating at a billion-dollar annual loss, but insiders say it’s all part of Apple’s long-term strategy to grow its ecosystem and cement its status in prestige TV.

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